Celebrating ten years of Moritz Grossmann
For the Jubilee Year 2018, we are celebrating the first ten years of the revived Moritz Grossmann brand: ten years – ten historical flashbacks, the Moritz Grossmann mini-series.
Part 4 – The year 2011
Japan: seaquake, tsunami, nuclear disaster in Fukushima +++ Arab Spring: civil wars and revolution, North African countries in chaos +++ Ongoing theme in Europe: debt crises and bailouts +++ New record for a Roy Lichtenstein work at Christie’s N.Y.: 43.2 million dollars for a speech bubble ‘I Can See the Whole Room… and There’s Nobody in It!’ +++
Topping-out ceremony in the manufactory building at Uferstrasse 1 +++ Construction of the logistics and communication departments +++ Development of new movements
The new building at Uferstrasse 1 continues to take shape. The outline of the extraordinary towering structure looks rather like a ship moored on the slopes of the Müglitztal. A source of great speculation is the platform floating above the building: a landing site for helicopters, maybe? The rotunda will, however, be an official reception and event space. A beautiful home for the Moritz Grossmann watches of modern times. The rooms for the studios and workshops take up the bottom section, while the administration offices fit into the narrow tapered top section of the building. Work is well underway at Uferstrasse to meet the move-in date. The topping-out ceremony is planned for 14 July 2011. At Hauptstrasse, the team focuses all its efforts on completing the BENU and on the development work. New colleagues are being recruited and the logistics and communication departments are being set up. 2011 is the year of construction sites. Construction euphoria drives the team forward.
To be continued…
